Client "Q"

Marketing expertise

"HE" starts to do Research

Looking for food canister.

Study competitor product features, cost analysis, define target price and features

Popular sizes of the containers, shelf dimension to optimize space, registered patent of competitor products

Patent application

design

"HE" prepares concept proposal

Legal consultation of potential infringement of competitor patent for our new design. Confirm and apply our own patent

Create the shape to give a better look, special design such as oval button ergonomic handling develop for easy cleaning innovative mechanism

Homeasy gets the design brief

Engineer

Tooling design for mass production, material selection, construction design for durability. Easy to operate and water sealing

Graphic design

Create different packing ideas

Shelf display

Guidelines